Novartis About Advanced Melanoma Global Campaign

Novartis About Advanced Melanoma Global Campaign

Working with Novartis Oncology and Cohn & Wolfe, we created a series of animations explaining Advanced Melanoma.

Melanoma is a type of skin cancer most commonly caused by damage to the DNA in a certain type of skin cells called melanocytes, often due to exposure to ultraviolet light. This damage can cause skin cells to form cancerous tumors, but if caught early it is almost always curable. However, if left untreated, melanoma can spread, or metastasize, to other parts of the body. This animation video provides additional details about advanced melanoma.

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