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Augmented Reality puts a little magic into a McD’s staple offer.  The $1 Coke. (more…)

For the 2013 Rochester International Jazz Fest we teamed up once again with Roberts Communications to tap into the emotional side of Jazz with Augmented Reality.
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I have had the fortune of working on a number of rewarding film and video projects from independent features to documentaries, talk shows and consumer campaigns.   Each project has been its own reward and offered creative and technological challenges that have thankfully proved successful. As a result, I am approached by various industries to produce and direct projects for just about every screen. (more…)

“If people aren’t calling you crazy, you aren’t thinking big enough.”
– Richard Branson

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Warhol Marries Art with Type for Exciting Lobby Presentation 
Sleek, stylish and graphic elements combine to create The Andy Warhol Museum’s HD lobby display(more…)

A little clean up goes a long way.  What 12 hours, determination and the need to recover from Sandy will do for your brain.

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Always question

Finding the answers to tough questions can lead us in many directions. Too often the answers are those we don’t want to hear or perhaps may seem difficult.

Valentino

I had the opportunity to talk with the team at Microsoft about Tag and how we utilize the tech in various campaigns. Visit the Microsoft Tag Blog site for the full story.

-Chris Valentino

http://tag.microsoft.com/Libraries/Blog/Blog-InterviewMotiveNYC-101911.sflb.ashx

The law of connections both loved and lost.

Metcalfes-law

Metcalfe’s Law: the value of a telecommunications network is proportional to the square of the number of users of the system (n2). Robert Metcalfe, who coinvented Ethernet along with David Boggs and cofounded 3Com, first formulated his law to explain the network effects of things like joining computers or fax machines together, but it’s just as useful for explaining social networks and the Web.


Goldman, Jay (2008). Facebook Cookbook (pp. 3-4). O’Reilly Media. Kindle Edition.